Privacy Policy

Introduction

Dynamic CCTV are committed to upholding the integrity of the information you share with us and respect the privacy of all our clients and prospective customers, this policy outlines how we obtain, use, share and store your personal information as well as your data protection rights and your right to exercise them.

Dynamic CCTV are fully GDPR compliant meaning all applicable regulations are fully adhered to giving peace of mind to anyone who allows us to handle their personal information.

Dynamic CCTV is a data controller meaning we determine the purposes and means of the processing of your personal data. This means that we are the one that decides what personal data is used for, how it will be used and why.

We can be contacted at the below address:

Dynamic CCTV Ltd, 9 C Bowes Road, Riverside Park, Middlesbrough, TS2 1LU

The data controller’s direct representative is Graham Dunne who can be contacted at: [email protected].

This privacy notice and the principles within apply to any piece of personal information obtained and collected by Dynamic CCTV Ltd through its day to day operations as a security distributor.

In accordance with GDPR guidelines regarding your personal data, we promise we will:

• Process your data lawfully, fairly and in a transparent manner.
• Collect your data for specified, explicit and legitimate purposes.
• The data collected will be adequate, relevant and limited to what is necessary for the processing.
• Accurate and up to date
• Kept for no longer than is necessary for the purpose of the processing.
• Processed in a way that ensures appropriate security.

Personal data under the GDPR means any information relating to a living, identified or identifiable person. This means that personal data is any type of information about a person, which would allow you to identify, directly or indirectly, who they are. You do not have to be able to identify the individual immediately, or from that single piece of personal data in isolation.

Data we collect about you

Personal data, or personal information, means that any information about an individual from which that person can be identified, it does not include data where the identity has been removed (anonymous data).  We may collect, use, store and transfer different kinds of personal data about you which we have grouped together as follows:

• Identity Data includes full name, marital status, title and gender;
• Contact Data includes billing address, delivery address, telephone address and telephone numbers;
• Financial Data includes bank account and payment card details;
• Transaction Data includes details about payments to and from you and other details of products and services you have purchased from us;
• Technical Data includes internet protocol (IP) address, browser type and version, time zone setting location, browser plug-in types and versions, operating system and platform and other technology on the devices you use to access this website. Such Data can disclose information on hobbies and interests as well as preferred products and brands within the industry we specialise in;
• Usage Data includes information about how you use our website, products and services;
• Marketing and Communications Data includes your preferences in receiving marketing from us and our third parties and your communication preferences .

Third Party Links

Our website may include links to third party websites, plug-ins and applications.  Clicking on those links or enabling those connections may allow a third party to collect or share data about you.  We do not control these third-party websites and are not responsible for their privacy statement.  When you leave our website, we encourage you to read the privacy notice of every website you visit.

If you fail to provide personal data

Where we need to collect personal data by law, or under the terms of a contract we have with you and you fail to provide that data when requested, we may not be able to perform the contract we have or are trying to enter into with you (for example, to provide you with goods or services).  In this case, we may have to cancel the product or service you have with us but we will notify you if this is the case at the time.

How is your personal data collected?

Personal data can be obtained by us when you open an account with us, fill in a credit application form, fill in an employment application form, visit our website, subscribe to any of our email update newsletters or through promotional and marketing campaigns either online, through the post or at organised annual security events and roadshows.

We use different methods to collect data from and about you including through:

 

• Direct interactions. You may give us your Identity, Contact and Financial Data by filling in forms or by corresponding with us by post, phone, email, at organised security events or otherwise. This includes personal data you provide when you:
• apply for our products or services;
• create an account on our website;
• subscribe to our service or publications;
• request marketing to be sent to you;
• enter a competition, promotion or survey; or
• give us some feedback.

 

• Automated technologies or interactions. As you interact with our website, we will automatically collect Technical Data about your equipment, browsing actions and patterns. We collect this personal data by using cookies, and other similar technologies. We may also receive Technical Data about you if you visit other websites employing our cookies. Please see our cookie policy [LINK] for further details.

• Third parties or publicly available sources. We may receive personal data about you from various third parties [and public sources] as set out below:

Technical Data from the following parties:

• analytics providers such as Google;
• advertising and social media networks such as LinkedIn and Twitter.
• search information providers such as Google and Internet Explorer.

• Contact, Financial and Transaction Data from providers of technical, payment and delivery services such as Sage pay.

• Identity and Contact Data from data brokers or aggregators such as Experian and Euler Hermes.

• Identity and Contact Data from publicly availably sources such as Companies House and the Electoral Register based inside the EU.

• Identity and Contact Data from training courses you attend with us such as the HCSA or HCSP.

How we use your personal data

We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:

• Where we need to perform the contract we are about to enter into or have entered into with you.

• Where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests.

• Where we need to comply with a legal or regulatory obligation.

Generally we do not rely on consent as a legal basis for processing your personal data other than in relation to sending third party direct marketing communications to you via email, text message or messaging services.

. You have the right to withdraw consent to marketing at any time by contacting us.

All personal data processed by Dynamic CCTV will only be done so by a human or with human involvement , Dynamic CCTV does not partake In automated decision making or rely solely on an electronic means of decision making with regards your personal data.

Purposes for which we will use your personal data

We have set out below, in a table format, a description of all the ways we plan to use your personal data, and which of the legal bases we rely on to do so. We have also identified what our legitimate interests are where appropriate.

Note that we may process your personal data for more than one lawful ground depending on the specific purpose for which we are using your data. Please contact us if you need details about the specific legal ground we are relying on to process your personal data where more than one ground has been set out in the table below.

 

Purpose/Activity	Type of data	Lawful basis for processing including basis of legitimate interest
To register you as a new customer	(a) Identity (b) Contact	Performance of a contract with you
To process and deliver your order including: (a) Manage payments, fees and charges (b) Collect and recover money owed to us	(a) Identity (b) Contact (c) Financial (d) Transaction (e) Marketing and Communications	(a) Performance of a contract with you (b) Necessary for our legitimate interests (to recover debts due to us)
To manage our relationship with you which will include: (a) Notifying you about changes to our terms or privacy policy (b) Asking you to leave a review or take a survey	(a) Identity (b) Contact (c) Profile (d) Marketing and Communications	(a) Performance of a contract with you (b) Necessary to comply with a legal obligation (c) Necessary for our legitimate interests (to keep our records updated and to study how customers use our products/services)
To enable you to partake in a prize draw, competition or complete a survey	(a) Identity (b) Contact (c) Profile (d) Usage (e) Marketing and Communications	(a) Performance of a contract with you (b) Necessary for our legitimate interests (to study how customers use our products/services, to develop them and grow our business)
To administer and protect our business and this website (including troubleshooting, data analysis, testing, system maintenance, support, reporting and hosting of data)	(a) Identity (b) Contact (c) Technical	(a) Necessary for our legitimate interests (for running our business, provision of administration and IT services, network security, to prevent fraud and in the context of a business reorganisation or group restructuring exercise) (b) Necessary to comply with a legal obligation
To deliver relevant website content and advertisements to you and measure or understand the effectiveness of the advertising we serve to you	(a) Identity (b) Contact (c) Profile (d) Usage (e) Marketing and Communications (f) Technical	Necessary for our legitimate interests (to study how customers use our products/services, to develop them, to grow our business and to inform our marketing strategy)
To use data analytics to improve our website, products/services, marketing, customer relationships and experiences	(a) Technical (b) Usage	Necessary for our legitimate interests (to define types of customers for our products and services, to keep our website updated and relevant, to develop our business and to inform our marketing strategy)
To make suggestions and recommendations to you about goods or services that may be of interest to you as well as special offers and price promotions.	(a) Identity (b) Contact (c) Technical (d) Usage (e) Profile (f) Marketing and Communications	Necessary for our legitimate interests (to develop our products/services and grow our business)
To label, despatch, manage and track your orders for goods to be sent to you via courier or various royal mail services	(a) Identity (b) Contact (c) Technical	Performance of a contract with you.   Necessary for our legitimate interests (to enable us to logistically send you your orders placed with us via the requested service and shipping method and to track its progress for issuing ETAs when requested).

 

Marketing

We strive to provide you with choices regarding certain personal data uses, particularly around marketing and advertising.

Promotional offers from us

We may use your Identity, Contact, Technical, Usage and Profile Data to form a view on what we think you may want or need, or what may be of interest to you. This is how we decide which products, services and offers may be relevant for you (we call this marketing).

You will receive marketing communications from us if you have requested information from us or purchased goods or services from us or if you provided us with your details when you entered a competition or registered for a promotion and, in each case, you have not opted out of receiving that marketing.

Third-party marketing

We will get your express opt-in consent before we share your personal data with any company outside CCTV Dynamic.

Opting out

You can ask us or third parties to stop sending you marketing messages at any time by contacting us at any time at [email protected].

Where you opt out of receiving these marketing messages, this will not apply to personal data provided to us as a result of a product/service purchase, product/service experience or other transactions.

Change of purpose

We will only use your personal data for the purposes for which we collected it, unless we reasonably consider that we need to use it for another reason and that reason is compatible with the original purpose. If you wish to get an explanation as to how the processing for the new purpose is compatible with the original purpose, please contact us on the above email.

If we need to use your personal data for an unrelated purpose, we will notify you and we will explain the legal basis which allows us to do so.

Please note that we may process your personal data without your knowledge or consent, in compliance with the above rules, where this is required or permitted by law.

Disclosures of your personal data

We may have to share your personal data with the parties set out below for the purposes set out in the table above.

• Internal Third Parties as set out in the Glossary.

• External Third Parties as set out in the Glossary.

• Third parties to whom we may choose to sell, transfer, or merge parts of our business or our assets. Alternatively, we may seek to acquire other businesses or merge with them. If a change happens to our business, then the new owners may use your personal data in the same way as set out in this privacy notice.

We require all third parties to respect the security of your personal data and to treat it in accordance with the law. We do not allow our third-party service providers to use your personal data for their own purposes and only permit them to process your personal data for specified purposes and in accordance with our instructions.

International transfers

Occasionally we may send your personal information to third parties outside the EEA (European Economic Area) such as to the manufacturers of the products we supply for analysing sales criteria, finding solutions to technical or installation queries, for specifying a recommended product for a specific purpose or otherwise.

Whenever we transfer your personal data out of the EEA, we ensure a similar degree of protection is afforded to it by ensuring at least one of the following safeguards is implemented:

• We will only transfer your personal data to countries that have been deemed to provide an adequate level of protection for personal data by the European Commission;
• Where we use certain service providers, we may use specific contracts approved by the European Commission which give personal data the same protection it has in Europe; or
• Where we use providers based in the US, we may transfer data to them if they are part of the Privacy Shield which requires them to provide similar protection to personal data shared between Europe and the US.

Please contact us if you want further information on the specific mechanism used by us when transferring your personal data out of the EEA.

Data security

We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal data on our instructions and they are subject to a duty of confidentiality.

We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.

Data retention

We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.

If you are a customer this will be for at least the duration of your contract with us, for marketing purposes this will be for the duration in which you remain in trading within our specific area.

Generally, to determine the appropriate retention period for personal data, we consider the amount, nature, and sensitivity of the personal data, the potential risk of harm from unauthorised use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal requirements.

Details of retention periods for different aspects of your personal data are available and can be requested from us by contacting us.

Your legal rights

Under certain circumstances, you have rights under data protection laws in relation to your personal data detailed at the end of this document.

If you wish to exercise any of the rights set out above, please contact us on [email protected].

No fee usually required

You will not have to pay a fee to access your personal data (or to exercise any of the other rights). However, we may charge a reasonable fee if your request is clearly unfounded, repetitive or excessive. Alternatively, we may refuse to comply with your request in these circumstances.

What we may need from you

We may need to request specific information from you to help us confirm your identity and ensure your right to access your personal data (or to exercise any of your other rights). This is a security measure to ensure that personal data is not disclosed to any person who has no right to receive it. We may also contact you to ask you for further information in relation to your request to speed up our response.

Time limit to respond

We try to respond to all legitimate requests within one month. Occasionally it may take us longer than a month if your request is particularly complex or you have made a number of requests. In this case, we will notify you and keep you updated.